$300 million in fines and share prices dropping is only a small penalty that BHP had to pay for the recent disaster that saw 11 Brazilian villagers lose their lives. So, what can the Food and Beverage industry take away from this crisis? In this blog, we will discuss what we can learn from the BHP disaster and provide a framework, from Harvard Business Review, for structuring an apology for unforeseen crisis.
Read our full write up here.